[Club]House of Development
WELCOME TO THE CLUBHOUSE OF DEVELOPMENT: A FUNDRAISING WEBINAR SERIES FOR SOCCER CLUBS
The Clubhouse of Development, created by Cogeo, is a visual representation of all the possible fundraising tactics that could make up a successful fundraising strategy.
These videos will include an in-depth explanation and case studies to show its necessity and relevance in the nonprofit industry. This series will help your organization:
Eliminate the pay-to-play model
Enhance current or launching new programs
Build, renovate, or upgrade a facility
Offer needs-based financial assistance
Purchase new equipment
This series was hosted with Tennessee Soccer and will have mentions of the organization throughout.
EFFECTIVE COMMUNICATION WITH YOUR MEMBERSHIP
Cogeo will introduce the Clubhouse of Development, a visual representation of the different tactics that make a successful fundraising strategy. In this webinar, you will learn:
The definition of development and its role in the success of 501c3 sports organizations
The need for clean and organized data and how to implement a structured database
How to develop strong brand messaging around fundraising needs
Communication methods and tactics when reaching out to members in your community
THE BOARD OF DIRECTORS' ROLE IN FUNDRAISING
Cogeo will explain how your Board of Directors should be supporting fundraising efforts. 56% of nonprofits claim that this is the area they struggle with the most. In this webinar, you will learn:
The responsibilities of the Board of Directors
How to engage members and set expectations
How to properly execute a Strategic Retreat
What members should be doing to support fundraising efforts
EVENT FUNDRAISING FOR SOCCER CLUBS
Cogeo will discuss the importance of hosting fundraising events and how to successfully execute a variety of events. In this webinar, you will learn:
The different types of fundraising events
Why events are crucial for every nonprofit organization
Which fundraising events are best for your club
How to successfully prepare, execute, and evaluate an event
TURN MEMBERS INTO DONORS
Cogeo will explain the importance of Annual Giving -- another cornerstone of the House of Development. In this webinar, you will learn:
Why Annual & Membership Giving is such an important fundraising tactic
Why it plays a vital role in the lifetime experience of a donor
Specific ways to successfully execute an Annual Giving program
How clean and organized data will fuel these efforts
CORPORATE SPONSORSHIP & FOUNDATION GRANT FUNDING
Cogeo will dig into two essential components of a successful fundraising campaign -- sponsors and grants. In this webinar you will learn:
How to approach corporations with sponsorship opportunities
How to determine which grant is right for your club
Best practices for grant writing and applications
ENGAGE HIGH-NET-WORTH DONORS
Cogeo will address this crucial topic. They will discuss how to raise significant funds that have the biggest return-on-investment. In this webinar, you will learn:
The definition of a high-net-worth donor and a major gift
How to identify, approach, and engage a major gift donor prospect
How to ask for a major gift donation
How to steward a major gift donor
FUNDRAISING FOR FACILITY BUILDOUT, UPGRADES, & RENOVATIONS
Cogeo will explain how to successfully plan and fundraise for a capital project for your facility (or future facility). In this webinar, you will learn:
What a capital project entails
What a needs assessment is and how to plan for your project
The elements of a capital fundraising campaign
How to execute and steward capital campaign donors
THE IMPORTANCE OF STEWARDSHIP
Cogeo will provide clear stewardship strategies for each fundraising tactic discussed throughout this series. In this webinar, you will learn:
The definition of stewardship
The moves management ideology
How to execute key stewardship tactics
Why stewardship is crucial to the sustainability of your strategy